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News

Enhancing guest experiences blog post featured image — Figment Marketing hospitality insights

Enhancing Guest Experiences: The Role of Digital Marketing in Caribbean Hospitality

Hospitality, News, Social Media, Travel & Tourism, WebsiteBy figmentAugust 14, 2024

Boost Caribbean hospitality bookings with digital marketing. Enhance guest experiences and drive more bookings with strategic campaigns.

Why Managed WordPress Hosting is the Perfect Solution for Your Website

News, Tech Advice, WebsiteBy figmentJuly 10, 2024

Managed WordPress hosting. Selecting the right hosting solution is a critical step in ensuring the success of your WordPress website.

Unpack to Repack: Optimizing Your Digital Marketing Strategy

Business, News, Travel & TourismBy figmentMay 17, 2024

Here are some thoughts to help you explore the concept of “unpacking” your digital toolkit to identify inefficiencies and streamline your approach for improved performance.

This year is going to bring new opportunities

NewsBy figmentNovember 29, 2022

Travel is facing turbulent economic conditions now, but I want to encourage businesspeople and companies around the world to prepare for a new year.

Sailfish

What fishing has taught me about business

NewsBy figmentSeptember 2, 2022

I’ve been fishing for 49 years, captaining my own boat and facing off against hundred-pound adversaries in the ultimate battle of wills. And while my hobby has enriched my personal life, I don’t think I ever expected it to have such a profound impact on my professional life.

How AI Search Is Reshaping Digital Marketing for Travel Brands

NewsBy figmentMarch 24, 2022

When we first published a set of travel marketing trends, the industry was reopening after years of disruption, and the biggest question was how to rebuild traveler confidence. That conversation has moved on. By 2026, a meaningful share of trip planning starts inside an AI assistant rather than a search engine, and the brands earning…

Benefits of a good social media - Blog

Benefits of a good social media strategy for your small business

NewsBy figmentJanuary 13, 2022

Americans spent about 1,300 hours browsing social media last year. That averages out to more than 3.5 hours a day, time spent interacting with friends, laughing at funny cat videos, or just mindlessly scrolling. About 70 percent of Americans use at least one social media site, with YouTube a perennial favorite, followed by Facebook, Instagram,…

How Does Your Business Deal with a Crisis?

How Does Your Business Deal with a Crisis?

NewsBy figmentApril 29, 2020

There are different ways to deal with a crisis from a business standpoint.

Website Accessibility Image

Accessibility Compliant Websites: Why is this Important?

NewsBy figmentOctober 25, 2019

Accessibility compliant websites are sites that are made disability-friendly or in other words, easy to use for users with disabilities.

The-Voice-of-your-Brand

Choosing The Right Voice For Your Brand

NewsBy figmentDecember 19, 2018

Developing your brand’s identity is a multi-faceted process, which includes designing a memorable logo, typeface, and taglines that demand attention.

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