/// Jacaranda ///
JACARANDA
BRANDING | WEBSITE DESIGN | DIGITAL STRATEGY
Our partnership with leading manufacturer and provider of architectural wood veneers has been very fulfilling and one we’re constantly proud of. Our team of experts have implemented rebranding strategies that include new logo and website design, SEO strategies, content creation, social media management, and spec sheets development. All of which have helped Jacaranda reach its goal of having a strong online presence and digital footprint.
CHALLENGE
Jacaranda has is a strong brand among its clients and has been for over 40 years. Yet, their online strategy was an area of opportunity they needed to work on.
For this reason, they partnered with our team at Figment Design. Bringing their strong offline brand and persona into the online world was a job, our digital strategy gurus were perfect for. Time to get to work and do what we do best.
SOLUTION
Our journey as partners started with a rebranding strategy where Jacaranda’s online and offline presence work together as one. Our designers created a brand new logo and designed a new, interactive, website. Meanwhile, our content experts took care of creating engaging copy that was also adhered to our SEO’s recommendations. A new social media strategy was also put into place along with tech data sheets creation and data reporting analysis.
All of these strategies continue to work together for common goals: Online growth and a strong digital footprint.
