promotional items Archives Figment Design

Advertising

What is Advertising, really? Advertising is a form of communication for marketing and used to encourage or persuade your audience (viewers, readers or listeners; sometimes a specific group) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering.  Advertising messages are usually [...]

What is Marketing? How is it different from Branding?

What exactly is marketing and why is it important to your business? Marketing is everything you do to place your product/service in the hands of potential customers and clients. It includes diverse disciplines like sales, public relations, pricing, packaging, and distribution. You might think of marketing this way. If business is all about people and […]

Care Plus – Strive

Ask Me Promo Items

Groove Cruise LA

Groove Cruise LA – The world’s largest floating dance music festival!

Featured Work

New Acropolis Coasters

MEDIA and MARKETING

Your brand and message may be great… but who is seeing it? No matter how good your message is, if it doesn’t get in front of the right audience, then it was just a waste of time and money. Our CEO likes to say, “don’t advertise a pork chop sale to the pigs, they don’t […]